Your average destination wedding website should meet a number of requirements other than being just stunning. There will be many people who will be checking in to see what is on offer. If you want t retain a high volume of traffic to the site, then there are a number of things which you will be compelled to do.
On average, a couple would look at what is on the destination wedding website. The more personalized it is, the more welcoming it will be. Couples-to-be would want a reflection of what they are looking for inside the website. If you make it personally and interactive, then people would love it. The website would be screaming from far, saying:’’ it is all about you!’’. Being catchy, creative and personal is what people are looking. Avoid generalization on issues of wedding destinations, offers and so on.
Give information not instruction
One of the biggest mistakes that we have seen with the ordinary destination wedding website is that they tend to be more instructive rather than informative. They are full of dos and don’ts. The end result is that couples-to-be do not gain much mileage in terms of what information they were digging for. The idea here is to provide as much information which would prove very useful in planning wedding getaways, wedding moons, vow renewals, anniversaries, best destinations, features and so on. This is not asking too much, is it?
Create real expectations
There is usually a tendency by people to be highly expectant of the things they read about on the website. It would be unfair to talk about things that you don’t have proof of or do not exist. Create expectations for things as they are aptly described in the website. This way, you will create loyal fans or your website.